Thursday, June 2, 2011

SXSW 2011: Day II, Part II

Third Man Records: The record company founded in large part by Jack White, guitarist, singer, the integral half of the White Stripes, and pivotal member of The Raconteurs and The Dead Weather. TMR physical store is located in Nashville, but every now and then they will set up a temporary location, or a record store on wheels to give the other folks a taste of the Third Man Magic.
The latter was the case this year at SXSW. Third Man Records had a van set up full of records and merch galore, and they were there for a limited time only, so naturally we set out to get our hands on the goods before they rolled away. Check it out.






The entire bus had record accents on it. The "windows" on the back of the doors? Turnstyles from legit Technics record players. The wheels and hood ornaments were the Third Man Logo. Inside the Rolling Record Store were all kinds of vintage cameras and record players and parts, used as decoration or with a functional purpose.


The "menu" of merch was displayed for all to see while in line.






Yeah yeah, I know there are like 40 pictures, but really, this is a HUGE deal. Those who are in the know, know, and those who aren't, well.... just take my word for it.

Did I mention Daniel had a fractured ankle that weekend? My baby was on a photo shoot and sprained his ankle on some uneven terrain while trying to set up a light stand. Stubborn guy that he is, he didn't make a trip to the Dr. before we skipped town to do all this "walking". Needless to say, after that mostly unfruitful Perez Hilton journey and all the party from the night before had us feeling pretty wiped out. Daniel especially. So good Ol' Austin had what we needed in the form of an oasis in the middle of the South By Desert. Fake grass and picket fences, plastic flamingos, free liquor and food, and plenty of water and phone charging stations adorned the area, and it was a good opportunity to relax.











I also met the new love of my life, Mike's Hard Mango Punch. New favorite drink. Its like a little bit of Austin Summer in a bottle.






It's Godzilla! Ahh!

And then, fitting somewhere into all of this, was this guy:



Part three coming soon, but later!
-V

No comments:

Post a Comment